Hello there,
We have been discussing this behavior as we know it’s not always wanted, and it doesn’t work well for other languages than English.
A PR had been opened by a contributor but didn’t tackle the need entirely. There is currently an RFC (Request For Comments) open to discuss the best solution (let the choice, remove it entirely, etc.)
@Ortimis that would be awesome if you could add your feedback and ideas/suggestions to the RFC.
Here it is: Request — Collection Display names pluralizing problems · Issue #18 · strapi/rfcs · GitHub