New Collection Types not showing after deployment

Hello, I am working with Strapi v4.19.0 and have this working fine on my localhost. I also have a deployed production version of the CMS on Azure (deployed as per webApp guide), this runs Strapi in ‘prod’ mode.

I have created a number of new Collection Types on the localhost version, added some plugins and made changes to the roles. All works fine locally. I then commit the changes to Github and let the build run.

However, when I deploy to Azure, the build and deploy completes, I can see the new schema and associated files being deployed correctly, for example:
Downloading: /api/article/content-types/article/schema.json

But when the web service starts, the new changes are not there. No new plugins, no new collection types or roles, but the files are there.
Am I missing a step to get this working? Thanks

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